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This is the tumblr page of BrilliantlyDifferent, a digital marketing consultancy working with record labels, artist management companies and musicians to create and manage an online brand.

Tumblr is part of a wider blogging network and much like a scrap book for thoughts and postings of delightful internet news.

Discover more about who we are, what we think and how we can help you at here or email us here

22 November 09

Gold Panda ‘Quitters Raga’ fan video created and edited by Coby Bralts

16 November 09
Have a read through this interview / feature Make Mine man Manish did with Neu Magazine last week. 

Make Mine is a record label inspired by a record store worker from High Wycombe. ‘we started a 7” label called Mustrard Records spurred on by a girl who worked in Scorpion Records’ says Manish Arora. She’d told them how easy it was and decided to give it a go. ‘Turns out it wasn’t easy enough for us to do it well. Mustard records managed three releases, two plays on Radio 1 and a one letter from John Peel’. The current label was born from the ashes of Mustard, 10 years later. ‘I guess Make Mine was born out of stubbornness, old dreams and an obsession with trying to spread the word on new artists regardless if anyone wants to listen’ he says.

Some things haven’t changed. Make Mine still releases 7”, mirroring the designs of countless other little labels. There are downloads too, so is it just a vanity thing? ‘maybe it is a fad’ they laugh. ‘I started buying 7” as they were cheap ana great way to sample new bands. I guess you don’t need them these days but I still feel ‘7” attract a more adventurous and inquisitive music fan. That’s my kind of fan’. But isn’t it a bit elitist? 15 year olds “getting into” independent music aren’t always going to have vinyl decks at hand. Doesn’t it keep the music in a handful of obsessives? ‘Well that’s [the inquisitive music fan] how I romanticise it anyway, it’s better than thinking there’s a bunch of indie elite buying them to sell for a profit on ebay. There’s also DIY aspect to 7’s that appealed to me and may do to others, for instance each Make Mine comes with a wrap around cover with a fold down corner hand folded by me or my wife. Hopefully people appreciate that kinda attention to detail.”

But Make Mine don’t always do it themselves. They collaborate with other labels, releasing artists that may have released other records elsewhere or go on to do so. In the past they’ve put out The Books, Dent May and everyone’s best friend, Gold Panda. The label doesn’t subscribe to any one style or sound but do they find it difficult not having their ‘own’ artists? “It’s never been a goal to own an artist or their recordings and have them soley associated with Make Mine” says Manish “What’s the point? I’m not trying to make money of the artist, there’s a billion other labels they can go to feel owned. I’d much rather work with, help or support another label than compete with them”.
Read the full interview here

Have a read through this interview / feature Make Mine man Manish did with Neu Magazine last week.

Make Mine is a record label inspired by a record store worker from High Wycombe. ‘we started a 7” label called Mustrard Records spurred on by a girl who worked in Scorpion Records’ says Manish Arora. She’d told them how easy it was and decided to give it a go. ‘Turns out it wasn’t easy enough for us to do it well. Mustard records managed three releases, two plays on Radio 1 and a one letter from John Peel’. The current label was born from the ashes of Mustard, 10 years later. ‘I guess Make Mine was born out of stubbornness, old dreams and an obsession with trying to spread the word on new artists regardless if anyone wants to listen’ he says.

Some things haven’t changed. Make Mine still releases 7”, mirroring the designs of countless other little labels. There are downloads too, so is it just a vanity thing? ‘maybe it is a fad’ they laugh. ‘I started buying 7” as they were cheap ana great way to sample new bands. I guess you don’t need them these days but I still feel ‘7” attract a more adventurous and inquisitive music fan. That’s my kind of fan’. But isn’t it a bit elitist? 15 year olds “getting into” independent music aren’t always going to have vinyl decks at hand. Doesn’t it keep the music in a handful of obsessives? ‘Well that’s [the inquisitive music fan] how I romanticise it anyway, it’s better than thinking there’s a bunch of indie elite buying them to sell for a profit on ebay. There’s also DIY aspect to 7’s that appealed to me and may do to others, for instance each Make Mine comes with a wrap around cover with a fold down corner hand folded by me or my wife. Hopefully people appreciate that kinda attention to detail.”

But Make Mine don’t always do it themselves. They collaborate with other labels, releasing artists that may have released other records elsewhere or go on to do so. In the past they’ve put out The Books, Dent May and everyone’s best friend, Gold Panda. The label doesn’t subscribe to any one style or sound but do they find it difficult not having their ‘own’ artists? “It’s never been a goal to own an artist or their recordings and have them soley associated with Make Mine” says Manish “What’s the point? I’m not trying to make money of the artist, there’s a billion other labels they can go to feel owned. I’d much rather work with, help or support another label than compete with them”.

Read the full interview here

11 November 09
Alan Pownall at Puregroove clutching his 7” single last night.

Alan Pownall at Puregroove clutching his 7” single last night.

Posted: 2:50 PM

Alan Pownall: Colourful Day released by the Puregroove Label and exclusively for sales via Puregroove.co.uk

It’s a white 7” vinyl in a velvet grey (i guess hand stiched) pouch and a beautiful wee overhanging tag with Alan Pownall in red stitch. Yummy.

10 November 09

Chess Club Records release the new Peggy Sue single on November 23rd 09.

Previous releases on the label include singles by Ex Lovers, Jay Jay Pistolet, White Lies, Mumford & Sons, so Peggy Sue are in good company. The single will be available on limited edition 7” vinyl, don’t expect them to be around for long…

John Kennedy at XFM recently chose ‘Yo Mama’ as his Exposure Hot One and Rob da Bank has invited Peggy Sue to the BBC on Nov 9th to record a session in the legendary Maida Vale studios.

‘Yo Mama’ is the first song to be released from their debut album, ‘Fossils And Other Phantoms’ due early 2010. Recorded in Brooklyn with The Dodos’ producer John Askew at Atlantic Sound Studio and Alex Newport (Death Cab For Cutie, Two Gallants) at Future Shock, the album is a collection of wonderful, dramatic songs in the distinct Peggy Sue style.

Currently touring all over the USA & Canada with Sky Larkin, Peggy Sue charmed NYC with a performance at CMJ recently.

Stream the release over at peggywho.com for a limited time and be sure to sign up to the bands mailing list.

twitter.com/peggysue | myspace.com/peggywho | facebook

2 November 09

Reblogged: yvynyl

Posted: 3:57 PM
31 October 09

Little Red: Waiting (promo video)

Posted: 9:30 PM

Little Red: Waiting / Waiting Is Over - 7” single via Lucky Number Music “Rarely do songs sound so wonderfully out of place within their own time as those on Little Red’s debut album” Clash Magazine

Waiting / Wait Is Over’ is the second succulent single to be taken from Melbourne’s rock ‘n’ roll revisionaries Little Red’s debut album ‘Listen To’. It follows hot on the tail of the recent success of ‘It’s Alright / Coca-Cola’, which quickly built them a fan base of tastemaker luminaries, including BBC Radio 1’s Zane Lowe, Radio 2 stalwarts Radcliffe & Maconie, and XFM’s John Kennedy, and also found a home on the XFM playlist, and as BBC 6 Music’s breakfast show ‘Record of the Week’. Session invitations on the table from XFM and Absolute add to the eager anticipation for their very first UK shows in November.

The AA single is another tasty double helping of ‘instant-vintage’ pop from the band that effortlessly blends genres from rhythm and blues, reggae, soul, funk, doo-wop, and garage into sub 3 minute singalongs.

Mon 9th - XFM X:Posure Night at Barfly Camden (8.45pm)
Tues 10th - Rough Trade East Instore (7pm - FREE)
Fri 13th - Pure Groove Instore (1.15pm - FREE) /
Fri 13th - The Lexington Headline/Album launch show (10pm)
Sat 14th - Be at Proud (10pm)

myspace.com/littleredmusic

Little Red: Waiting Is over by jamespenycate

Posted: 9:27 PM
Darwin Deez ‘Constellations’ Rough Trade 7” pre-order

Listen and stream more of Darwin over at the ever fashionable myspace

Darwin Deez ‘Constellations’ Rough Trade 7” pre-order

Listen and stream more of Darwin over at the ever fashionable myspace

Posted: 1:49 PM
iamgoldpanda:


minotaurshock:

Been in London working with Gold Panda this week. We did a fair bit of improvisation, which is something I’ve never really bothered with. I’ve always thought it was more fun to be involved in the improvising than in the listening/watching. Which is still true, but it was so much fun to make that now I’m into it.
I’ve also wondered for years how electronic duos work - especially since most of the acts I grew up listening to were duos. It seemed alien to me, I was so used to making electronic music alone and taking time to perfect a beat that adding anyone else into the mix was weird. How can you tweak stuff for hours if someone else is there?
So anyway, we did some live laptop stuff: generating sounds, trying to stay in time and sampling each other’s noises and the telly to create something new. I haven’t listened to the results other than a little blast when we finished. I’m kinda thinking maybe I won’t. But it felt and sounded good at the time.
We also spent some time at The Roundhouse working in the studio there with some sound engineering students. That was pretty great, and the fact that a lot of time was spent teaching the students mic techniques made us feel less bad about not really having any songs for them to record. Still, we recorded some drums and had time to record another long improvised track - this time with me on drums and Panda working the MPC. This was again, pretty enjoyable (in a different way to improvising in a traditional band).
All in all, I kinda realised how electronic collaboration works, and that improvisation is no longer a strange idea that I cannot be bothered with. It’s still probably more fun to make than to listen to, but still, I think I’ve been missing out.

iamgoldpanda:

minotaurshock:

Been in London working with Gold Panda this week. We did a fair bit of improvisation, which is something I’ve never really bothered with. I’ve always thought it was more fun to be involved in the improvising than in the listening/watching. Which is still true, but it was so much fun to make that now I’m into it.

I’ve also wondered for years how electronic duos work - especially since most of the acts I grew up listening to were duos. It seemed alien to me, I was so used to making electronic music alone and taking time to perfect a beat that adding anyone else into the mix was weird. How can you tweak stuff for hours if someone else is there?

So anyway, we did some live laptop stuff: generating sounds, trying to stay in time and sampling each other’s noises and the telly to create something new. I haven’t listened to the results other than a little blast when we finished. I’m kinda thinking maybe I won’t. But it felt and sounded good at the time.

We also spent some time at The Roundhouse working in the studio there with some sound engineering students. That was pretty great, and the fact that a lot of time was spent teaching the students mic techniques made us feel less bad about not really having any songs for them to record. Still, we recorded some drums and had time to record another long improvised track - this time with me on drums and Panda working the MPC. This was again, pretty enjoyable (in a different way to improvising in a traditional band).

All in all, I kinda realised how electronic collaboration works, and that improvisation is no longer a strange idea that I cannot be bothered with. It’s still probably more fun to make than to listen to, but still, I think I’ve been missing out.

Reblogged: iamgoldpanda

29 October 09
27 October 09
Little Red album launch at the Lexington. Artwork by Paul Blow. Brilliant!

Little Red album launch at the Lexington. Artwork by Paul Blow. Brilliant!

Posted: 8:56 PM

More on 'Quit MySpace Day'

yvynyl:

Earlier, I linked to the Music Think Tank article without any of my own commentary, but it seems to be generating a lot of discussion so I wanted to add a few thoughts.

While I like the idea of everyone spontaneously quitting MySpace as it exists today, it simply isn’t going to happen. The gist of this ‘Quit MySpace Day’ piece is right on, though.  MySpace doesn’t know what it has going for itself and the team there simply can’t capitalize on the unbelievable asset it has developed.  Maybe the threat of people quitting will get their asses in gear.

Several of you folks have called for bands to simply abandon MySpace and head for a better service like Bandcamp or SoundCloud.  One big problem with that.  No one on earth knows about these services yet, save, what, a few thousand savvier nerds?  Don’t get me wrong, I love these services - they do so many things right.  But c’mon.  If you’re a band, you have to be where the people are and MySpace has the audience (see my previous post on this subject here).

Another really important thing to remember - MySpace doesn’t require any ‘learning curve’ by the general public.  Pretty much everyone knows how to operate it - and everyone knows how to find and connect with bands there.  That alone is a huge deal.  Even though it hurts to say it, you want to make connecting as smooth as possible, and MySpace give bands that opportunity.

Many of us are simply yearning for the MySpace Music team to take the greatness they have (audience) and start building more functional, open and clean tools for band promotion and management within that structure.  The potential is so obvious and so huge anyone even remotely connected with web and music can see it plainly.  Why can’t MySpace?

We’d all love to make some changes to myspace - but it still fills a void - design, streaming, download, discovery and e-marketing. does bandcamp and soundcloud do this? no. Very different capacities. Should we dump facebook just because as users we’re all using Twitter more and more? hell no. And Myspace is no longer about ‘networking’ but from a music / artist point of view, is there an alternative? No. It seems to me that all the musc tech guys want us to bin myspace, whilst all those that still use it for music discovery and a very very quick overview of a band - still rather like it. Interesting none-the-less

Reblogged: yvynyl

22 October 09
Lisa Mitchell is just finishing her tour with Newton Faulker across the UK and heading out in support of her debut album ‘Wonder’.

The second single taken from Wonder is ‘Coin Laundry’ and is released next week across the UK, supported by a brilliant mix by Starsmith (Marina & The Diamonds and Frankmusik protegee). Further information is enclosed as an attachment.

She recently performed packed out headline London shows, along with appearing at Glastonbury and Hard Rock Calling, and is currently touring the UK as support to Newton Faulkner before embarking on her own UK tour in November. Dates as follows;

7th November- Birmingham Academy 3
8th November- Brudenell Social Club, Leeds
10th November – Brel, Glasgow
11th November- Night & Day Cafe, Manchester
12th November- Eastney Cellars, Portsmouth
13th November- The Louisiana, Bristol
14th November The Portland Arms, Cambridge

myspace.com/lisalisamitchell
lisamitchellmusic.com

Lisa Mitchell is just finishing her tour with Newton Faulker across the UK and heading out in support of her debut album ‘Wonder’.

The second single taken from Wonder is ‘Coin Laundry’ and is released next week across the UK, supported by a brilliant mix by Starsmith (Marina & The Diamonds and Frankmusik protegee). Further information is enclosed as an attachment.

She recently performed packed out headline London shows, along with appearing at Glastonbury and Hard Rock Calling, and is currently touring the UK as support to Newton Faulkner before embarking on her own UK tour in November. Dates as follows;

7th November- Birmingham Academy 3
8th November- Brudenell Social Club, Leeds
10th November – Brel, Glasgow
11th November- Night & Day Cafe, Manchester
12th November- Eastney Cellars, Portsmouth
13th November- The Louisiana, Bristol
14th November The Portland Arms, Cambridge

myspace.com/lisalisamitchell
lisamitchellmusic.com

Themed by Hunson. Originally by Josh